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June 4, 2020UBTS Global Brand & Product Strategy

Powering the Future of African Connectivity with UBTS
Background
UBTS exists to bridge the digital divide, specifically focusing on deploying cutting-edge connectivity (Wi-Fi 6/6E and Terragraph) across Africa. To achieve this, they required a brand presence and user experience that matched the sophistication of their technology.
The Partnership
Precise Dialogue serves as a long-term strategic partner and member of the UBTS think-tank ecosystem. We provided the global resources necessary to bridge the gap between complex infrastructure and human-centric design.
Precise Dialogue is proud to serve as a strategic partner to UBTS, an international think-tank delivering next-generation telecom and blockchain solutions.
UBTS is currently deploying revolutionary Wi-Fi 6/6E and Terragraph technology to transform internet access across Africa. To support this massive undertaking, Precise Dialogue provided:
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Brand Strategy: A complete rebrand and creation of investor assets.
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Product Design: End-to-end UX design for their proprietary telecom platform.
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Strategic Guidance: Global thought leadership to future-proof their digital ecosystem.
The Result
A strengthened global brand and a user-centered platform poised to improve lives through the power of connectivity.




